Tucker’s Marketplace
When Tucker's all-you-can-eat buffet shuttered during the pandemic, we lured diners back with three, four-letter words: More Good Food. With Hungry Man simplicity (but much better food) and a duo of past-their-prime athletes, we positioned the Canadian institution as a fun place for families and hairy men.
Restaurant commercials are often a parade of food shots with toothy, b-grade actors feigning joy. Meet the Moore brothers, inspired by the two hitmen in Fargo, surly, semi-professional pitchmen who agree on one thing: they want more good food and they want you to have it too.
Credits: Writer, Art Director, Creative Director, Director. Jeffrey Richardson, Creative Director, Editor